By industry
Google Maps Rank Tracking by Industry
A dentist and a roofer both need to rank on Google Maps, but their customers search differently, travel different distances and choose from different competitors. Each guide below covers the searches worth tracking, the grid to use and who you're up against.
No credit card required. New accounts get 500 free scan credits.
Industries
Choose Your Industry
Plumbers
Emergency, drain and water heater searches across a whole service area. Rank tracking for plumbers
HVAC Companies
Cooling and heating searches that peak with the seasons. Rank tracking for HVAC companies
Dentists
Dense, proximity-driven map packs, treatment by treatment. Rank tracking for dentists
Law Firms
Practice-area map packs in one of the most competitive categories. Rank tracking for law firms
Roofers
Metro-wide grids for high-value repair, replacement and storm work. Rank tracking for roofers
Garage Door Companies
A crowded, spam-prone category where seeing every listing matters. Rank tracking for garage door companies
Electricians
Emergency callouts plus growing specialist jobs like EV chargers. Rank tracking for electricians
Pest Control Companies
Pest-by-pest searches against national chains, with seasonal peaks. Rank tracking for pest control companies
Med Spas
Treatment-level searches against clinics, surgeons and day spas. Rank tracking for med spas
Chiropractors
Highly local, symptom-led searches in a dense field. Rank tracking for chiropractors
Why it differs
What Changes From One Trade to Another
Where customers are served
Storefronts rank from their address; service-area businesses from where Google places a hidden-address listing.
How far customers travel
Patients stay within a mile or two; roofing customers are spread across a metro. The grid should match.
How they search
By trade, by job, by symptom or by treatment. Each can have its own map pack.
Who competes
Franchises, specialists, chains, ads and sometimes doubtful listings, in different mixes by trade.
Scan Your Own Business
Run your trade's main keywords across your area with 500 free credits.
No credit card required.